We have all heard the stories, you know, the ones where some housewife or some guy started their own on line business in their garage and today travel the world giving speeches on how to do it. That’s when they are not in their mansion in Hawaii counting their money. Their story is often true but be careful, my friend, for every success story there are thousands of horror stories.
Yet there are many, many successful online businesses with happy endings or better yet continous success. In taking your business online, it is said the longest journey begins with a single step. Let’s take the first exciting steps of taking your business online so that you can find success and meet realistic goals to make your dreams come true. Plus you also don’t want to give the image of an online scam or have an online business that is less than what you truly want.
How to take your business online:
Focus You must operate with purpose in this endeavor. To help you focus, set dates and goals for establishing your ticket in to the World Wide Web. It will ensure that you do things in a correct and timely fashion. Focusing requires devising a plan, setting dates, setting goals, filling in these goals with the small and big details.
It’s also important to use the task of “focus” to even celebrate when you’ve reached each big goal. For instance, after a successful launch of your new online business, focus ona date when you will celebrate the birth of your new business. To focus means to acknowledge the achievements as well.
As you stay focused and organized, remember to be somewhat flexible too. If you miss a date, can’t quite figure out the details, haven’t reached a small goal, know that flexibility is just as important as staying focused, Just readjust, refocus, and get back on track. What Fortune 500 company hasn’t had a set back or two? Simply refocus and march on.
File As in file all the necessary paperwork required of a legitimate business. This almost always includes the Secretary of State in your given state and municipality as well. Form and file your online business accurately and do this at the very start. The good news is that most often you can find out what is required by going the perspective websites and they will walk you step by step through the process.
If you choose to use an attorney it normally will cost between $500 – $2000. The process is simple and if you choose to file your online business by yourself, it can be as cheap as $50 in some states. However, a word of caution: It’s worth the cost to hire an accountant and/or an attorney to do the filing if you’re not quite sure what you are doing. Don’t build a great online business only to have it come tumbling down because you didn’t start with the right solid foundation – the proper legal entity formation and filing.
Financial You must establish a relationship with a financial institution. Yes, a checking account as well as the knowledge and wisdom of your business and personal finances. These are essential for a successful online business as well as a huge part of your credentials and conducting business in a professional manner. For instance, without a business account, even if you never write a check and pay you bills electronically, would you want to do business with a company who did not have a business checking account or used a personal check? Also, it’s a legal requirement that helps keep your online business separate from any other business accounts that you may have along with keeping things separate from your personal dealings.
Figure Where will your company’s physical address be? You may be on the Internet but you must have a physical place of business. Your garage or spare bedroom may be your current “office” right now and that’s okay. Just make sure that you have a physical address where clients can see that you have your full contact information listed. There are many companies that provide mailboxes and physical addresses. You can use these services so that you don’t have to list your home address as well as have a place where you can send and receive mail. Bottom line you must have a place that screams to your customers I am here in Dallas, Miami, China, Dubai, etc.
Find Reality Reality is something that seems so simple yet escapes many people until it is too late. The moment of reality hits us like a brick in the head. What was I thinking when I started this business. I really thought a coat store in Key West was a great idea. I mean there would be no competition in this market! Why didn’t I think about the cost of shipping used books around the world? Why didn’t I think of the customer service aspect? You mean I should have a refund policy?
Reality comes in all shapes and sizes. The mentor to guide you in business reality could be an uncle who did well in business or as simple as a best friend from high school. Perhaps you have to research the idea physically such as driving around your local area to find out what houses are for sale, what local businesses are still up and running, etc. And/or your research can be done via online.
So pursue your passion and take your business online or create a whole new online business yet be sure to take these tips and suggestions as a basic guideline and put them to work for you. Make your dreams happen, make money online, and make your customers happy. All of this can be achieved with an online business of your dreams. Just be sure to establish and conduct your business in the most professional and legal manner as if it is a real business. Because it is.